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Lava Soap Advertising Cover. New Purchase.

 
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Bedrock Of The Community
United States
12128 Posts
Posted 05/16/2014   5:19 pm  Show Profile Bookmark this reply Add wt1 to your friends list  Get a Link to this Reply

Quote:
Perhaps a little research into the Lava soap itself is needed here now!


You asked for it:

Lava Soap was invented and marketed by William Waltke & Co. since 1893. Proctor & Gamble acquired the brand in 1927 and sold it off in 1995 to the Block Drug Co. of Jersey City, NJ, makers of 2000 Flushes, a toilet-bowl cleaner, Nytol sleep aid, Polident denture cleanser and Sensodyne toothpaste.



http://articles.chicagotribune.com/...octer-gamble
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Edited by wt1 - 05/16/2014 5:24 pm
Pillar Of The Community
1038 Posts
Posted 05/16/2014   5:24 pm  Show Profile Bookmark this reply Add Kimo to your friends list  Get a Link to this Reply
The word comes from the Latin verb "lavare" which means "to wash". The Spanish verb comes from this root as do many English, Italian, French and other language words. For example in English there is a verb "lave" which means to wash, or "lavatory" which is a wash room, etc.

I am not sure, but I think that the name of the soap, Lava, came more from the fact that they put ground pumice that comes from some kinds of volcanic lava into the soap. They were the first large brand to add pumice to their soap for the purpose of giving is greater scrubbing and hence cleaning power.

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Pillar Of The Community
Learn More...
United States
2669 Posts
Posted 05/16/2014   5:53 pm  Show Profile Check Nells250's eBay Listings Bookmark this reply Add Nells250 to your friends list  Get a Link to this Reply
GREAT info. So, "lava" works as a reference to "pumice", and also for "to wash". That is a great coincidence. By the way, I think TOOTHPASTE also has pumice in it, to a degree.
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Rest in Peace
United States
7097 Posts
Posted 06/03/2014   05:48 am  Show Profile Bookmark this reply Add I_Love_Stamps to your friends list  Get a Link to this Reply
Wow great info! Thank you!!
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Valued Member
United States
15 Posts
Posted 09/16/2019   8:35 pm  Show Profile Bookmark this reply Add jleb1979 to your friends list  Get a Link to this Reply
Cool cover.
Lava soap is still made. My father swore by it and I still use it to wash off heavy or oily dirt on my hands (after troubleshooting a balky lawnmower, for instance). But the pumice grit in it makes it rather harsh so you wouldn't want to overdo it on anything but your hands, I would think. Block sold it in 1999 to the WD-40 Company (per Wikipedia.)
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