Years before the first Five Year Plan, America's International Harvester (now Navistar) was selling its machines into the Czar's Siberia.
My guess is that the publisher added the promotional text to an existing (suitable) postcard.
[tangential_anecdote] Apropos international trade, some years ago I wrote a sig file that read:
Globalization? I recently passed a group of Japanese Christians singing an old Negro spiritual based on an older Hebrew psalm, in English, while sitting on a German tour bus outside an American hotel in an Arab neighborhood of a Jewish city.