The American Relief Administration (post-WW1) is where Herbert Hoover made his political bones.
Executive Summary: Americans could buy food for their relatives in Europe; they gave the cash to their local bank, and the ARA would release a food parcel from their one of their warehouses in Europe.
Our self-explanatory postcard is a minor part of this effort.
What I find less-easily explained is what it was doing in a bargain box

Cheers,
/s/ ikeyPikey
Two letters from ARA's Herbert Hoover "To the Bankers of America":
http://search.archives.jdc.org/mult...21_04392.pdf ... 19191227
http://search.archives.jdc.org/mult...21_04398.pdf ... 19200108
I love that "... on a thoroughly business basis ..." shtick.
http://www.oac.cdlib.org/findaid/ar.../tf9779p02m/ ... the ARA Europe archives (on microfilm) at the Hoover Institution
http://pdf.oac.cdlib.org/pdf/hoover/araeurope.pdf ... the 708p inventory of that archive

So where is Florian, now that we need him?




HU stamp 40f Reaper (no irony intended, one hopes)
Catalog codes:
Michel HU 250
Issued on: 1919
Expiry date: 1921-06-30
Perforation: 15
Printing: Typography
Size: 21 x 26 mm
Colors: Olive green
Face value: 40 Hungarian fillér
Print run: 496,000
Watermark: Wm. 7: Patriarchs cross