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New USPS Ad Campaign That Snail Mail Is Better Than E-Mail

 
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Bedrock Of The Community
United States
12128 Posts
Posted 10/02/2011   3:17 pm  Show Profile Bookmark this topic Add wt1 to your friends list Get a Link to this Message
Has anyone seen these ads on TV yet?

http://gizmodo.com/5845788/these-ar...gainst-email

Sounds like a last ditch attempt to reach those using e-mail to try the US Postal Service.

With all of their financial problems, couldn't the USPS have done just as well by not producing these ads in the first place?

Seems like a waste of money to me.

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Valued Member
United States
373 Posts
Posted 10/02/2011   8:37 pm  Show Profile Bookmark this reply Add Donna Merkle to your friends list  Get a Link to this Reply
It may be a waste of money now or a little too late, but if they had put these out regularly in the first place they wouldn't be in the position they are in today.
Donna
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Pillar Of The Community
United States
5880 Posts
Posted 10/03/2011   10:12 am  Show Profile Bookmark this reply Add smauggie to your friends list  Get a Link to this Reply
They make a salient point in the advertisement is the securit of mailed items.
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Rest in Peace
United States
519 Posts
Posted 10/03/2011   12:52 pm  Show Profile Bookmark this reply Add Scouter to your friends list  Get a Link to this Reply
I think this is a good strategy if they are willing to stay the course and let the theme develop. If it's a one time ad it's a waste of money. The Post Office needs to determine its floor volume - where will the mail volume bottom out and build their budgets from that. I personally have no problem with dropping Saturday mail delivery. And maybe they should encourage picking up mail at the post office by making box rental more affordable.
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Valued Member
United States
163 Posts
Posted 10/03/2011   1:15 pm  Show Profile Bookmark this reply Add DStamp to your friends list  Get a Link to this Reply
Security???

Last week my mail box included investment information addressed to someone a few blocks away and medical information for a friend a few doors down.

This is not unusual and the local Postmaster has been notified each time.

Especially troublesome is receiving someone's prescription drugs.

I wonder who receives my mail??
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Pillar Of The Community
United States
1138 Posts
Posted 10/03/2011   3:11 pm  Show Profile Bookmark this reply Add PoStat4evR to your friends list  Get a Link to this Reply
If congress had not have passed the ridiculous "retirement fund" clause, the PO would be making 2 billion clean each year.
If you would do your homework and find out why they are failing, it would save us all a lot of time.
Postal mail has one thing going for it....."privacy". The Inet and email is available to anyone in the chain that wants to read it.
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