Three thoughts. One: "Woke" as a term has a long history in American politics. "The wide awakes", the wokes help nominate Abraham Lincoln in Chicago for the 1860 election. Later, the Republican party goes on to defeat the northern and southern Democrats.The "Know Nothings" -The All American Party- probably inspired "The Wide Awakes".
Second, Martin Luther King Jr. said "America needs to wake up", be woke. Of course he was speaking of all the Laws that precluded "The Negro" from participating in America.
Third,
Amazon will do for
Amazon what is best, i.e. make the most money. As a company it's not their responsibility to focus on any factor save one-make money. It will be a business decision plain and simple.7% of revenue, I don't think is enough to "twist the blade in the USPS", although it would hurt. After reading Rodcam's recommendation on Carnegie (Nasaw) and finishing "Jay Gould, American Rascal", both Robber Barons I understand that things have not fundamentally changed.
"Come meet the new boss, same as the old boss".
cheers mark