Canada : 1939 Seagrams Tribute.

I am not a whiskey drinker,
Would Seagrams be a US cinderella or Canada?
I took a punt on Canada.

Nice write-up and presentation.

Thanks Russ.

Definitely Canada, good guess!

Canada is correct, based on this historical summary:

Cheers guys,
I read that article wt1, looking
for any pertinent info for my page.
Completely missed the relevent part

Seagrams main plant is located just down the road from me positioned right on the Detroit River in Amherstburg Ont. The small town I live in just outside of Windsor was well known as one of the main rum running locals during prohabition. Where I grew up there were many old canals and boat houses where loading and unloading were done and neighbors grandparents were openly part of the running. Ironically the Hiram Walker distellery is about the same distance from me going in the other direction. I believe location proximety to the Detroit river and shortest distance to the US was likely the main decision in building both locations.
Sadly to take a 10 minute drive to the US a bottle of home town brewed spirits can be purchased for about half the price as it can in Canada even after paying duties and taxes it is still cheaper in the US than Canada. Gotta love them luxury taxes.

Well, there's an advantage for a non whiskey drinker :)

Yes, I suppose it made sense to conclude Canada produced the
labels. It still appears curious to me as to why they include
reference to the US on a tribute that was in the main,
for the Royal visit.

Pretty sure Seagrams has other facilities likely in the US. I know the Amherstburg plant gets large shipments of all the various other liquors they make before Christmas and bottle at the Amherstburg plant. They also produced this joint issue token of the St Lawrence seaway. Note imported Canadian on one side yet token made in the USA on the other. Now wouldn't the token make a perfect addition to your page??

I don't know what I was doing on March 10th but I somehow contrived to miss this thread and that lovely souvenir card of Royalty Labels.
That I saw it now was purely by chance and with the assistance of Mr.Google.

Last week, I won an amazing packet from a guy in the USA....

https://goscf.com/t/15725

......and included in the packet was a set of the House of Seagram, 'A Salute to the 48 States, "America's Finest" '.
It was an item I had long been after but had never managed to procure.
The item came in it's original glassine, the flap still unfolded [but with the tiniest of tears]. The Sheet of labels was, of course, folded, but has no Perf splits or bends and has perfect gum.
It looks to me like it has not left the glassine in 72 years !

So tonight I was doing a bit of research as to the background of this sheet. I found out very little as it happened, only that it was issued by Seagram's New York Offices [Seagram Tower] and that it was most likely a complimentary giveaway at the Distilled Spirits Exhibit at the 1939 New York Worlds Fair. I did not find out the name of the Designer or Printer and if they were the same as Rod's lovely item in the initial Post. I believe the souvenir card was issued to commemorate the visit of the King and Queen to both Canada and the USA.

The item I won came quite cheaply. I have seen quite damaged sheets and single label sets and mostly without the glassine going for upwards of $20. Mine came in at under $10. Why?

I was searching for US Exhibition labels last week and came across this seller purely by chance. However, he was not a seller of stamps but of books and other paper products. He only had 3 philatelic items and I bagged the lot. I would assume from this that he did not have much of an idea about Philately and did not research his items.
If that was the case, it was my luck. I was in the right place at the right time.

But now I have a nice problem. Should I leave the sheet in the glassine or take it out and display it ? And if I do, what would I put it in ? I have never seen a stockpage that big !



Londonbus1

I have a few singles from the Seagrams..never saw the complete sheet before !!

Apropo nothing philatelic, this thread and the description of the Crown Royal bag (purple cloth with a drawstring) brought back a vivid memory of using those bags to hold my rather large collection of marbles about 35 years ago. Over the years I lost them. (true, but the "other meaning" of marbles is fitting as well)

Peter

You bagged a prize there Londonbus1,
really, that is a splendid item.

I would present both in a full Hagner page
one for the glassine, and one for the Cinderella sheet.

I have full page Hagners if there is any interest.

I would be concerned that although the sheet has survived 72 years with no damage, that might not continue to be the case. I at least would unfold the sheet so that the gum doesn't touch the other labels. You might have to make a custom mount for it. It does present a problem.

A link to a nice period 2-page color advertising piece in Life Magazine (September 19, 1938 issue) for those "America's Finest Salute to the 48 States" stamps:

http://books.google.com/books?id=IU...1938&f=false

I agree that if it were me, I'd open up the sheet and place them in a nice album page or page protector-type binder so that all the stamps can be seen.

Survived 72 years..i can relate to that !