To get back to the original question ,SG purchase BIDSTART for two reason .First they try to start their own website market and it didn't have the results and traffic they wanted.So they when out and purchased a platform that collectors are viewing and interacting on .They wanted the traffic and second they will use BIDSTART as a source of marketing their products. Im sure SG will list their items and bring in their own group of sellers at discounted prices to help build traffic to the site .
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