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Either someone at the US PO took pity on them, or it was just missed in the system?
Under the UPU agreement regarding international postal reply cards, the two separate but attached postal cards were each valid for postage at the standard UPU international postal card rate.
To buy the US international reply card you have pictured, first issued on February 1, 1926, the purchaser paid six cents — three for the outbound message and three to prepay the reply.
It appears the purchaser sent a $5 remittance on the message card and mailed them both, folded but still attached.
The recipient in Jerusulem severed the unused reply card, acknowledged receipt of the remittance on it, and mailed it back at the same rate without needing to affix additional postage.