As a beginner stamp dealer and trader on
ebay, I learned my first lesson rather quickly: 99% of FDCs are worthless. The stamps are too common, and so are the covers. It is runaway supply coupled with collector fatigue.
Here are my top ideas on how to bring FDCs back from the grave.
1.
The USPS should immediately put an end to the 60 day cancellation window. It was a ridiculous idea - one that hurts novice collectors and ensures that junk floods the market every month. The solution: FDC should be just that, available on the "
first day." Anyone who wants a first day cover
must stand in line at a post office, or send a relative, employee, or whoever, to stand in line for them. If the USPS can't handle the flood of people on certain release days, they should utilize some unused counter or lobby space (it seems like every post office has unused areas) and chain one of those ink stamps on a table and let people stamp their own covers.
2.
No more computer printed or mass produced cachets. The FDC cachet designs should be limited edition, and by that I mean
very limited. Each design should have less than 100 known examples and they need to be artistic. No inkjet printed covers. Anything is better than a printed cover. Draw or paint the design yourself. Hire an artist or an artistic family member to do it. Go crazy with it. The nicer and more elaborate the design, the more valued it will be. Especially if it is one of a kind.
3.
Make them a time capsule. Put stuff inside. One thing that I never understood is why collectors stuff worthless blank cardboard inside their FDC, especially acidic cardboard. Put an unused sheet inside, a personal note, a bank note, etc. Anything that could be valuable in 100 years. That way, every FDC will be like a treasure hunt for future generations. What did the previous owner put inside? Let's carefully open it and find out!
4.
Start a club. Put a mailing list together. That way, you never have to stand in line at the post office and the cover will actually be postally used, enhancing its value. Create awesome vintage-style patriotic overs or any design you want and actually mail it to someone else (with a removable address label if desired). Every person on the list gets a cover from everyone else who sends one. You may end up with a dozen unique handmade FDCs to add to your collection every time a new stamp is issued. Don't want a particular stamp? Just unsubscribe temporarily to the mailing list and skip it. Everything can be electronic.
If these ideas were put to practice, I think FDCs could be popular again.