Yes, this is a color proof. Yours is either 251 (rose paper) or 252 (yellowish paper). Here is the entry from the 1960 Galvez catalog for Spanish proofs and essays.
I've seen quite a few sell on
ebay in the $20-25 range. Sometimes you can even find them being sold as some kind of forgery, being offered really cheap.

Also, the one in the auction picture, appears to be the 250 Rose, and not the Carmine that it is described as. Not that it matters, as they typically sell for about the same.