Trying To Identify Use Of A Look Savings Stamp

Found this in the back of some old cinderellas. It says "Savings Stamp" but with the reference "Look" I just wonder if it might be from Look Magazine, although that's just a guess on my part.

Can anyone shed additional info. on its use?

Thanks.

Welcome to the family wt1,
we cannot get enough Cinderella collectors here

Cannot assist, not seen that one in 10 years of collecting.
The olive leaves have a certain familiarity, but what for
I cannot recall.

Now you are in my neck of the Cindy world. No, I do not think this was from Look Magazine. "Savings Stamps" fall into a few basic categories.
1) Monetary "Savings Stamp" used by Bank's, Savings and Loan assn's., Credit Unions, etc.
2) Business "Savings Stamps" Like "S&H Green Stamps". collect them save them use hem to get products.
3) Discount "Savings Stamps". These would be the "paste this Stamp here and You get some kind of discount. I think Yours most likely is in this category. This is based on their being no Bank, or Company name on it. "Publishers Clearing House" has used this type of promotion for years.

I believe these were from Look magazine.
I have few examples, one shown below. But I also have a block or part sheet with some info on the margins. But I have not found it yet and I might be mistaken.
It just rings a bell in my forgetful head !

The inscription in the scroll-like ribbons read, " See the world through the pages of LOOK"



Londonbus1....must look more closely !

What were you saving? Was this ten cents off the cover price? As I recall (ahem) the cover price, at least in the 1950's was only a quarter or so. Maybe only 15 cents.

Surely the savings stamp did not act as a "bank" for people to save money.

This could be later than the 50's or very often they were used for multi year discounts.

Just wanted to acknowledge the responses received on this. It seems I have acquired a number of "strange" cinderellas. They were all given to me at some point or another so I have no idea of their origin. Still, they are interesting (to me, anyway).

Show us them !
A number of us would die to see some strange Cindys.

Thanks

Was just surfing and came across these to match LB1's

I think the top margin of these might answer some of the questions asked above.

Wow! I had forgotten I had posted this almost a year ago now. The selvage of the strip of stamps shown seems to explain it all right, I just wonder how many actually bothered with it. Seems like a lot of work for a magazine subscription, but I guess one has to consider the day in which it was used.

Any idea as to when these cinderellas were used? As Look Magazine was in print from 1937-1971, my guess is the stamps date to the 1950's or 1960's.

Here's another Look savings stamp found in a batch of old US & Canada cinderellas.

The psychological theory was, on saving stamps and related items, that if you started the "process" by licking and pasting, you would follow through and subscribe to the magazine. Look, Life, and the Saturday Evening Post were all on their last legs in this general period, and postage costs was one of the reasons for their demise.