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Would it kill them to make it a little easier on collectors?
No, it wouldn't "kill" them (the USPS) but it wouldn't be profitable for them either. In case you hadn't noticed, the new sequence of five stamps are happening for several different issues, including the Aloha Shirts, the 45c Weathervanes, the Bonsai Booklet, the Spectrum Presort First Class Eagles, etc. The USPS is hoping that new issue collectors will purchase and "save" more stamps that way (i.e. free revenue for the USPS if they can sell stamps to collectors and not deliver any mail as a result of those purchases.)
Have you also noticed that the USPS is issuing several of these new definitive stamps in both sheet and coil format, but we collectors cannot acquire the coils in quantities less than 100 (even from SFS)? The Aloha Shirts are available in both formats; as are last year's Herbs and George Washington definitives.
It's eventually going to come back to haunt them (the USPS) as it did with the plate number strips of the 1970's that resulted in many collectors abandoning that collecting discipline.